{"id":9152,"date":"2025-11-20T14:40:03","date_gmt":"2025-11-20T07:40:03","guid":{"rendered":"https:\/\/eventistax.com\/?p=9152"},"modified":"2025-11-24T11:13:42","modified_gmt":"2025-11-24T04:13:42","slug":"su-kien-hybrid-la-gi","status":"publish","type":"post","link":"https:\/\/eventistax.com\/vi\/blog\/su-kien-hybrid-la-gi\/","title":{"rendered":"S\u1ef1 Ki\u1ec7n Hybrid L\u00e0 G\u00ec? Gi\u1ea3i Ph\u00e1p &#8220;Nh\u00e2n \u0110\u00f4i&#8221; Doanh Thu &#038; T\u01b0\u01a1ng T\u00e1c To\u00e0n C\u1ea7u"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Sau \u0111\u1ea1i d\u1ecbch, ng\u00e0nh t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n \u0111\u00e3 thay \u0111\u1ed5i v\u0129nh vi\u1ec5n. Kh\u00e1n gi\u1ea3 kh\u00f4ng c\u00f2n b\u1eaft bu\u1ed9c ph\u1ea3i c\u00f3 m\u1eb7t t\u1ea1i s\u00e2n v\u1eadn \u0111\u1ed9ng \u0111\u1ec3 &#8220;ch\u00e1y&#8221; c\u00f9ng th\u1ea7n t\u01b0\u1ee3ng. C\u00e1c doanh nghi\u1ec7p kh\u00f4ng c\u1ea7n bay n\u1eeda v\u00f2ng tr\u00e1i \u0111\u1ea5t \u0111\u1ec3 tham d\u1ef1 h\u1ed9i ngh\u1ecb.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Xu h\u01b0\u1edbng m\u1edbi l\u00ean ng\u00f4i ch\u00ednh l\u00e0 <\/span><b>Hybrid Event <\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u01b0ng <\/span><b>S\u1ef1 ki\u1ec7n Hybrid l\u00e0 g\u00ec<\/b><span style=\"font-weight: 400;\">? N\u00f3 c\u00f3 \u0111\u01a1n gi\u1ea3n ch\u1ec9 l\u00e0 &#8220;\u0111\u1eb7t m\u1ed9t chi\u1ebfc m\u00e1y quay v\u00e0 ph\u00e1t livestream&#8221;? C\u00e2u tr\u1ea3 l\u1eddi l\u00e0: Kh\u00f4ng. Hybrid Event l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ph\u1ee9c t\u1ea1p h\u01a1n nhi\u1ec1u, nh\u01b0ng n\u1ebfu l\u00e0m \u0111\u00fang, n\u00f3 l\u00e0 ch\u00eca kh\u00f3a v\u00e0ng \u0111\u1ec3 <\/span><b>m\u1edf r\u1ed9ng quy m\u00f4 to\u00e0n c\u1ea7u<\/b><span style=\"font-weight: 400;\"> v\u00e0 <\/span><b>t\u1ed1i \u01b0u doanh thu (revenue optimization)<\/b><span style=\"font-weight: 400;\"> cho nh\u00e0 t\u1ed5 ch\u1ee9c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1edbi t\u01b0 c\u00e1ch l\u00e0 <\/span><b>\u0110\u1ed1i t\u00e1c C\u00f4ng ngh\u1ec7 chi\u1ebfn l\u01b0\u1ee3c<\/b><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/eventistax.com\/\"><span style=\"font-weight: 400;\">Eventista<\/span><\/a><span style=\"font-weight: 400;\"> s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3i m\u00e3 m\u00f4 h\u00ecnh n\u00e0y v\u00e0 c\u00e1ch v\u1eadn h\u00e0nh n\u00f3 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n<h2><b>1. S\u1ef1 Ki\u1ec7n Hybrid L\u00e0 G\u00ec?<\/b><\/h2>\n<p><b>Hybrid Event<\/b><span style=\"font-weight: 400;\"> (S\u1ef1 ki\u1ec7n H\u1ed7n h\u1ee3p) l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c k\u1ebft h\u1ee3p \u0111\u1ed3ng th\u1eddi hai h\u00ecnh th\u1ee9c: <\/span><b>Tr\u1ef1c ti\u1ebfp (Offline\/In-person)<\/b><span style=\"font-weight: 400;\"> v\u00e0 <\/span><b>Tr\u1ef1c tuy\u1ebfn (Online\/Virtual)<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec3m m\u1ea5u ch\u1ed1t l\u00e0m n\u00ean m\u1ed9t s\u1ef1 ki\u1ec7n Hybrid th\u00e0nh c\u00f4ng kh\u00f4ng ph\u1ea3i l\u00e0 &#8220;ph\u00e1t s\u00f3ng&#8221; (broadcasting), m\u00e0 l\u00e0 <\/span><b>&#8220;T\u01b0\u01a1ng t\u00e1c \u0111\u1ed3ng th\u1eddi&#8221; (Synchronous Interaction)<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kh\u00e1n gi\u1ea3 Offline:<\/b><span style=\"font-weight: 400;\"> C\u00f3 m\u1eb7t t\u1ea1i \u0111\u1ecba \u0111i\u1ec3m, tr\u1ea3i nghi\u1ec7m kh\u00f4ng kh\u00ed th\u1ef1c t\u1ebf.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kh\u00e1n gi\u1ea3 Online:<\/b><span style=\"font-weight: 400;\"> Tham gia t\u1eeb xa qua n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7, nh\u01b0ng v\u1eabn c\u00f3 th\u1ec3 <\/span><b>t\u01b0\u01a1ng t\u00e1c<\/b><span style=\"font-weight: 400;\">, <\/span><b>b\u00ecnh ch\u1ecdn<\/b><span style=\"font-weight: 400;\">, <\/span><b>mua s\u1eafm<\/b><span style=\"font-weight: 400;\"> v\u00e0 <\/span><b>k\u1ebft n\u1ed1i<\/b><span style=\"font-weight: 400;\"> v\u1edbi di\u1ec5n gi\u1ea3\/ngh\u1ec7 s\u0129 y nh\u01b0 \u0111ang c\u00f3 m\u1eb7t t\u1ea1i ch\u1ed7.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_9161\" aria-describedby=\"caption-attachment-9161\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-9161\" src=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/2-23.jpg\" alt=\"S\u1ef1 ki\u1ec7n hybrid l\u00e0 g\u00ec\" width=\"1200\" height=\"900\" srcset=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/2-23.jpg 1200w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/2-23-300x225.jpg 300w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/2-23-1024x768.jpg 1024w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/2-23-768x576.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-9161\" class=\"wp-caption-text\">S\u1ef1 ki\u1ec7n hybrid l\u00e0 g\u00ec<\/figcaption><\/figure>\n<h2><b>2. T\u1ea1i Sao Hybrid Event L\u00e0 T\u01b0\u01a1ng Lai C\u1ee7a Ng\u00e0nh Gi\u1ea3i Tr\u00ed?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi c\u00e1c Promoters, Ngh\u1ec7 s\u0129 v\u00e0 BTC Cu\u1ed9c thi S\u1eafc \u0111\u1eb9p, Hybrid Event mang l\u1ea1i 3 l\u1ee3i \u00edch &#8220;kh\u1ed5ng l\u1ed3&#8221; m\u00e0 s\u1ef1 ki\u1ec7n truy\u1ec1n th\u1ed1ng kh\u00f4ng th\u1ec3 c\u00f3:<\/span><\/p>\n<h3><b>a. Ph\u00e1 v\u1ee1 Gi\u1edbi h\u1ea1n \u0110\u1ecba l\u00fd &amp; M\u1edf r\u1ed9ng Quy m\u00f4 (Reach)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">S\u00e2n v\u1eadn \u0111\u1ed9ng M\u1ef9 \u0110\u00ecnh ch\u1ec9 ch\u1ee9a \u0111\u01b0\u1ee3c 40.000 ng\u01b0\u1eddi. Nh\u01b0ng v\u1edbi Hybrid Event, con s\u1ed1 kh\u00e1n gi\u1ea3 c\u00f3 th\u1ec3 l\u00e0 400.000 hay 4 tri\u1ec7u ng\u01b0\u1eddi t\u1eeb kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi. B\u1ea1n c\u00f3 th\u1ec3 b\u00e1n v\u00e9 cho fan t\u1ea1i M\u1ef9, Nh\u1eadt, H\u00e0n&#8230; tham gia xem v\u00e0 c\u1ed5 v\u0169.<\/span><\/p>\n<h3><b>b. T\u1ed1i \u01b0u Doanh thu (Revenue Optimization)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y l\u00e0 l\u1ee3i \u00edch l\u1edbn nh\u1ea5t. B\u1ea1n c\u00f3 th\u00eam m\u1ed9t ngu\u1ed3n doanh thu kh\u1ed5ng l\u1ed3 t\u1eeb:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B\u00e1n v\u00e9 Online (Livestream Ticket):<\/b><span style=\"font-weight: 400;\"> Gi\u00e1 v\u00e9 th\u1ea5p h\u01a1n offline nh\u01b0ng s\u1ed1 l\u01b0\u1ee3ng kh\u00f4ng gi\u1edbi h\u1ea1n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B\u00e1n V\u1eadt ph\u1ea9m (Merchandise):<\/b><span style=\"font-weight: 400;\"> Fan online c\u00f3 th\u1ec3 mua \u00e1o, lightstick ngay tr\u00ean m\u00e0n h\u00ecnh xem.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B\u00ecnh ch\u1ecdn Tr\u1ea3 ph\u00ed (Paid Voting):<\/b><span style=\"font-weight: 400;\"> Kh\u00e1n gi\u1ea3 to\u00e0n c\u1ea7u b\u00ecnh ch\u1ecdn cho th\u00ed sinh y\u00eau th\u00edch.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_9159\" aria-describedby=\"caption-attachment-9159\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-9159\" src=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/3-23.jpg\" alt=\"S\u1ef1 ki\u1ec7n hybrid t\u1ed1i \u01b0u doanh thu\" width=\"1200\" height=\"900\" srcset=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/3-23.jpg 1200w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/3-23-300x225.jpg 300w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/3-23-1024x768.jpg 1024w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/3-23-768x576.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-9159\" class=\"wp-caption-text\">S\u1ef1 ki\u1ec7n hybrid t\u1ed1i \u01b0u doanh thu<\/figcaption><\/figure>\n<h3><b>c. T\u0103ng c\u01b0\u1eddng K\u1ebft n\u1ed1i Fan (Fan Engagement)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">C\u00f4ng ngh\u1ec7 cho ph\u00e9p fan online g\u1eedi l\u1eddi nh\u1eafn, th\u1ea3 tim, tham gia minigame c\u00f9ng l\u00fac v\u1edbi fan offline, t\u1ea1o ra m\u1ed9t c\u1ed9ng \u0111\u1ed3ng g\u1eafn k\u1ebft kh\u00f4ng kho\u1ea3ng c\u00e1ch.<\/span><\/p>\n<h2><b>3. Th\u00e1ch Th\u1ee9c V\u1eadn H\u00e0nh C\u1ee7a S\u1ef1 Ki\u1ec7n Hybrid<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Tuy nhi\u00ean, t\u1ed5 ch\u1ee9c Hybrid kh\u00f3 h\u01a1n nhi\u1ec1u so v\u1edbi Livestream th\u00f4ng th\u01b0\u1eddng. BTC ph\u1ea3i gi\u1ea3i quy\u1ebft c\u00e1c b\u00e0i to\u00e1n:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B\u00e1n v\u00e9 th\u1ebf n\u00e0o?<\/b><span style=\"font-weight: 400;\"> L\u00e0m sao \u0111\u1ec3 b\u00e1n v\u00e9 cho c\u1ea3 kh\u00e1ch Offline (Vi\u1ec7t Nam) v\u00e0 kh\u00e1ch Online (Qu\u1ed1c t\u1ebf) tr\u00ean c\u00f9ng m\u1ed9t h\u1ec7 th\u1ed1ng?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Thanh to\u00e1n:<\/b><span style=\"font-weight: 400;\"> L\u00e0m sao \u0111\u1ec3 thu ti\u1ec1n t\u1eeb fan qu\u1ed1c t\u1ebf (kh\u00f4ng c\u00f3 t\u00e0i kho\u1ea3n ng\u00e2n h\u00e0ng VN)?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ki\u1ec3m so\u00e1t truy c\u1eadp:<\/b><span style=\"font-weight: 400;\"> L\u00e0m sao \u0111\u1ea3m b\u1ea3o ch\u1ec9 ng\u01b0\u1eddi \u0111\u00e3 mua v\u00e9 m\u1edbi xem \u0111\u01b0\u1ee3c livestream (ch\u1ed1ng xem l\u1eadu\/share link)?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>T\u01b0\u01a1ng t\u00e1c:<\/b><span style=\"font-weight: 400;\"> L\u00e0m sao \u0111\u1ec3 fan online kh\u00f4ng c\u1ea3m th\u1ea5y b\u1ecb &#8220;b\u1ecf r\u01a1i&#8221;?<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_9153\" aria-describedby=\"caption-attachment-9153\" style=\"width: 1200px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-9153\" src=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/1-22.jpg\" alt=\"S\u1ef1 ki\u1ec7n hybrid c\u0169ng c\u00f3 nhi\u1ec1u s\u1ef1 th\u00e1ch th\u1ee9c\" width=\"1200\" height=\"900\" srcset=\"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/1-22.jpg 1200w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/1-22-300x225.jpg 300w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/1-22-1024x768.jpg 1024w, https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/1-22-768x576.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-9153\" class=\"wp-caption-text\">S\u1ef1 ki\u1ec7n hybrid c\u0169ng c\u00f3 nhi\u1ec1u s\u1ef1 th\u00e1ch th\u1ee9c<\/figcaption><\/figure>\n<h2><b>4. K\u1ebft lu\u1eadn<\/b><\/h2>\n<p><b>S\u1ef1 ki\u1ec7n Hybrid l\u00e0 g\u00ec?<\/b><span style=\"font-weight: 400;\"> \u0110\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 xu h\u01b0\u1edbng, m\u00e0 l\u00e0 gi\u1ea3i ph\u00e1p chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 c\u00e1c nh\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n <\/span><b>v\u01b0\u01a1n ra to\u00e0n c\u1ea7u<\/b><span style=\"font-weight: 400;\"> v\u00e0 <\/span><b>t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n thu<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1eebng \u0111\u1ec3 s\u1ef1 ki\u1ec7n c\u1ee7a b\u1ea1n b\u1ecb gi\u1edbi h\u1ea1n b\u1edfi b\u1ed1n b\u1ee9c t\u01b0\u1eddng c\u1ee7a h\u1ed9i tr\u01b0\u1eddng. H\u00e3y bi\u1ebfn n\u00f3 th\u00e0nh m\u1ed9t tr\u1ea3i nghi\u1ec7m kh\u00f4ng bi\u00ean gi\u1edbi. V\u00e0 \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, h\u00e3y ch\u1ecdn m\u1ed9t <\/span><b>\u0110\u1ed1i t\u00e1c C\u00f4ng ngh\u1ec7 chi\u1ebfn l\u01b0\u1ee3c<\/b><span style=\"font-weight: 400;\"> nh\u01b0 Eventista \u0111\u1ec3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng b\u1ea1n t\u1eeb kh\u00e2u b\u00e1n v\u00e9, thanh to\u00e1n \u0111\u1ebfn v\u1eadn h\u00e0nh t\u01b0\u01a1ng t\u00e1c.<\/span><\/p>\n<p><b>\u0110\u1ec3 kh\u00e1m ph\u00e1 th\u00eam nhi\u1ec1u th\u00f4ng tin hay v\u00e0 b\u1ed5 \u00edch, h\u00e3y truy c\u1eadp ngay v\u00e0o <\/b><a href=\"https:\/\/eventistax.com\/blog\/\"><b>Blog Eventista<\/b><\/a><b> nh\u00e9!<\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cEventista &#8211; <\/span><\/i><i><span style=\"font-weight: 400;\">H\u1ec7 sinh th\u00e1i gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u h\u00f3a doanh thu cho s\u1ef1 ki\u1ec7n gi\u1ea3i tr\u00ed v\u00e0 ngh\u1ec7 s\u0129<\/span><\/i><i><span style=\"font-weight: 400;\">\u201d<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sau \u0111\u1ea1i d\u1ecbch, ng\u00e0nh t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n \u0111\u00e3 thay \u0111\u1ed5i v\u0129nh vi\u1ec5n. Kh\u00e1n gi\u1ea3 kh\u00f4ng c\u00f2n b\u1eaft bu\u1ed9c ph\u1ea3i c\u00f3 m\u1eb7t t\u1ea1i s\u00e2n v\u1eadn \u0111\u1ed9ng \u0111\u1ec3 &#8220;ch\u00e1y&#8221; c\u00f9ng th\u1ea7n t\u01b0\u1ee3ng. C\u00e1c doanh nghi\u1ec7p kh\u00f4ng c\u1ea7n bay n\u1eeda v\u00f2ng tr\u00e1i \u0111\u1ea5t \u0111\u1ec3 tham d\u1ef1 h\u1ed9i ngh\u1ecb. Xu h\u01b0\u1edbng m\u1edbi l\u00ean ng\u00f4i ch\u00ednh l\u00e0 Hybrid Event [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":9675,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[181],"tags":[],"class_list":["post-9152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"featured_image_url":"https:\/\/eventistax.com\/wp-content\/uploads\/2025\/11\/Su-kien-Hybrid-la-gi-0.jpg","_links":{"self":[{"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/posts\/9152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/comments?post=9152"}],"version-history":[{"count":3,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/posts\/9152\/revisions"}],"predecessor-version":[{"id":9165,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/posts\/9152\/revisions\/9165"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/media\/9675"}],"wp:attachment":[{"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/media?parent=9152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/categories?post=9152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eventistax.com\/vi\/wp-json\/wp\/v2\/tags?post=9152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}