In recent years, the global beauty pageant industry has become increasingly vibrant. Standing out among them is Miss Charm – the first international beauty pageant founded and organised by Vietnamese people.
With its scale and global ambition, selecting a technology partner robust enough to power the voting system – a key factor in optimising revenue and fan engagement – is a strategic decision.
Eventista is incredibly proud to announce: We have officially become the Strategic Technology Partner of Miss Charm 2025, exclusively providing the 1Vote voting platform for the pageant.
1. What is Miss Charm? The Stature of a Global “Made in Vietnam” Beauty Pageant
Miss Charm is a prestigious international beauty pageant, founded by Vietnamese people, with its headquarters in Vietnam.
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Mission: The pageant seeks not only beauty but also focuses on promoting the culture, tourism, and educational values of the participating countries.
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Scale & History:
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Miss Charm 2023: The first season was organised in Ho Chi Minh City, Vietnam, making its mark with the victory of Luma Russo (Brazil).
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Miss Charm 2024: Continued to be held in Vietnam, where Miss Rashmita Rasindran (Malaysia) was crowned. Notably, the Vietnamese representative, Nguyen Thi Quynh Nga, excellently secured the 2nd Runner-up title.
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Miss Charm 2025: The third season is currently in motion, scheduled for December 2025. The host country’s representative participating in the competition is Ngo Thi Quynh Mai (Mai Ngo).
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With two successful seasons and the media appeal of the Vietnamese representative Mai Ngo, Miss Charm 2025 promises to be an explosive season.
What is Miss Charm?
2. 1Vote – The Official Voting Portal of Miss Charm 2025
>>> You can vote for your favourite contestant here!
For a global-scale pageant, the elements of Openness – Transparency – Fairness in voting are “critical”.
Eventista will provide its core platform 1Vote – the Leading Voting Platform for Global Beauty Pageants – as the official voting portal for Miss Charm 2025.
1Vote – The Official Voting Portal of Miss Charm 2025
a. Solving the “Global Challenge” (Revenue Optimisation)
With a massive international fan base (and Mai Ngo’s “huge” following in Vietnam), 1Vote will help the organisers thoroughly optimise revenue:
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Global Payment: 1Vote integrates a global payment system with over 200 payment methods, available in 145+ countries. This allows fans from anywhere in the world to easily cast their votes (paid voting) for their favourite contestant.
1Vote will help the organisers thoroughly optimise revenue.
b. Ensuring “Fairness & Transparency”
1Vote ensures absolute fairness for all contestants:
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Real-time Dashboard: Provides the Miss Charm organisers with an “operations centre” to monitor all voting metrics in real-time.
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Anti-Fraud: The system employs security layers (such as Email Authentication and other technical mechanisms) to ensure “real votes”, preventing bots/spam. All data is logged, ensuring no interference is possible.
1Vote Commits to Transparency and Openness
c. Rapid Deployment (Setup in 24h)
To support the pageant, the Eventista team will directly set up a voting portal with a custom domain, 100% synchronised with the brand identity, in just 24 hours.
If you are interested in Eventista’s 1Vote service, please contact us here!
3. Comprehensive 24/7 Operational Support (Full-Service Package)
Eventista provides more than just technology. We are a Strategic Technology Partner, which means:
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Media Support: The Eventista team will assist with media activities to spread the Miss Charm 2025 voting campaign to the right audience segment.
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24/7 Audience Care: Our 24/7 Customer Care team will be on standby via hotlines, ready to resolve any issues (payment errors, unreceived votes…) for the global audience, giving the Miss Charm organisers complete peace of mind regarding operations.
4. Conclusion
The partnership between Eventista and Miss Charm 2025 is a strategic handshake, reflecting a shared vision: bringing absolute fairness and transparency to one of the most prestigious beauty pageants on the planet.
We are proud to bring the global voting platform 1Vote – already trusted by numerous major entertainment and beauty events – to accompany Miss Charm 2025, contributing to a brilliantly successful and trustworthy season.
To discover more interesting and useful information, please visit the Eventista Blog today!
“Eventista – The Solution Ecosystem Optimising Revenue for Entertainment Events and Artists”
